For similarity, conceptual drift, or retrieval when keyword searches are too brittle.
Combining Methods
Qualitative and computational methods work together when each has a defined role. Common pairings include these.
Framing analysis + topic analysis. A topic model surfaces candidate frames in a large corpus, and you read closely within each cluster.
Discourse analysis + keyword-in-context tooling. The computational side locates passages worth reading, while the interpretive judgment stays with you.
Comparative case study + descriptive corpus statistics. Aggregate measures such as volume or keyword prevalence can support the cross-case interpretation.
Process tracing + digital archives. Computational search helps identify causal-process observations you might otherwise miss.
Other Methods To Consider
This guide does not cover these methods in depth, but some projects need them.
Qualitative interviewing + thematic analysis. Semi-structured interviews coded for repeated themes. Common in all programs, especially fieldwork-based theses.
Content analysis. Rule-based coding of textual material, quantitative or qualitative. Common in IR and media-adjacent topics.
Survey methods and quantitative analysis. Statistical analysis of original or secondary survey data. Common in MAIR especially, and in BAIS theses with a quantitative focus.
Archival research. Close reading of historical documents and official records. Common in Korean Studies and history-focused MAAS theses.